• <b>Mayfair Book Auctions, July 16:</b><br>Lot 1. Albertus Magnus, De Natura Locorum, 2nd edn, 1515. £3000 to £4000.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 22. George Cooke, Scenery of the East India Islands, 1811-13. £4500 to £5500.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 23. J.M. Crozet, Nouveau vouage a la Mer du Sud, 1st edn, 1783. £4000 to £6000.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 27. J.P.J.Du Bois, Vies des Gouverneurs Generaux, 1st edn, 1763. £1200 to £1800.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 28. Wm Ellis, Authentic Narrative...Captain Cook, 1st edn, 1782. £2500 to £3500.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 31. Thomas Forrest, Voyage to New Guinea, 1st edn, 1779. £1500 to £2000.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 32. Forster & Forster, Voyage round the World, 1st edn, 1777-78. £4500 to £5500.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 38. Gianetti, Elogy of Captain James Cook, 1st edn, 1785. £2500 to £3500.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 46. Otto von Kotzebue, Entdeckungs Reise, 1st edn, 1821. £3500 to £4500.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 52. Alejandro Malaspina, Viaje politico-scientifico, 1st edn, 1885. £2000 to £3000.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 60. Sydney Parkinson, Journal of Voyage to the South Seas, large paper, 1773. £4500 to £5500.
    <b>Mayfair Book Auctions, July 16:</b><br>Lot 64. Nathaniel Portlock, A Voyage round the World, 1st edn, 1789. £4000 to £6000.
  • <center><b>Sotheby’s<br>The Collection of a Connoisseur:<br>History in Manuscript<br>Online Auction 8-15 July
    <b>Sotheby’s:</b> Elizabeth I. Early letter signed, to Edward North, First Baron North 1560. £12,000 to £18,000.
    <b>Sotheby’s:</b> Catherine II. Empress of Russia Letter signed to Prince Grigori Aleksandrovich [Potemkin] 1784. £2,000 to £3,000.
    <b>Sotheby’s:</b> Nelson. Autograph letter signed, to Captains of Egyptian Club, 3 August 1798. £12,000 to £18,000,
    <center><b>Sotheby’s<br>The Collection of a Connoisseur:<br>History in Manuscript<br>Online Auction 8-15 July
    <b>Sotheby’s:</b> Charles Darwin. Photograph signed, c.1871 by Oscar Gustave Rejlander. £6,000 to £8,000.
    <b>Sotheby’s:</b> T.E. Lawrence. Autograph letter signed, to Major Littleton, 14 October 1918. £10,000 to £15,000.
    <b>Sotheby’s:</b> Napoleon. Letter signed, ordering General Desaix to sail to Malta, prior to the Egyptian Expedition, 1798. £2,000 to £3,000.
  • <center><b>Forum Auctions<br>Fine Books, Manuscripts<br>and Works on Paper<br>July 16, 2020</b>
    <b>Forum Auctions, July 16:</b> Ptolomaeus (Claudius). <i>Cosmographia,</i> first edition, Vicenza, Hermann Liechtenstein, 13 September 1475. £150,000 to £200,000.
    <b>Forum Auctions, July 16:</b> Schoener (Johann). <i>Opera mathematica,</i> 3 parts in 1, first edition,The Honeyman copy in contemporary binding, Nuremberg, J. Montanus and U. Neuber, 1551. £30,000 to £40,000.
    <b>Forum Auctions, July 16:</b> Lucian of Samosata. <i>Dialogoi, editio princeps,</i> with fine illuminated title-page, Florence, Lorenzo de Alopa, 1496. £20,000 to £30,000.
    <center><b>Forum Auctions<br>Fine Books, Manuscripts<br>and Works on Paper<br>July 16, 2020</b>
    <b>Forum Auctions, July 16:</b> Pian (Jean Baptiste de). [Architectural Alphabet], 26 chromolithographs by Leopold Muller after Pian, Vienna, 1842-44. £15,000 to £20,000.
    <b>Forum Auctions, July 16:</b> Rogers (Bruce).- Holy Bible (The)..., one of 200 copies on handmade paper, designed by Bruce Rogers, bound in modern crimson morocco, gilt, Oxford, 1935. £10,000 to £15,000.
    <b>Forum Auctions, July 16:</b> Jenner (Edward). <i>An Inquiry into the Causes and Effects of the Variolae Vaccinae…,</i> first edition, Printed for the Author, by Sampson Low, 1798. £8,000 to £12,000.
    <center><b>Forum Auctions<br>Fine Books, Manuscripts<br>and Works on Paper<br>July 16, 2020</b>
    <b>Forum Auctions, July 16:</b> Voyages.- Cook (Capt. James).- Parkinson (Sydney). <i>A Journal of a Voyage to the South Seas, in his Majesty's Ship the Endeavour,</i> second edition, Charles Dilly...& James Phillips, 1784. £4,000 to £6,000.
    <b>Forum Auctions, July 16:</b> [Clemens (Samuel Langhorne)] "Mark Twain". <i>Adventures of Huckleberry Finn,</i> first edition, first state, New York, Charles L. Webster and Company, 1885. £4,000 to £6,000.
    <b>Forum Auctions, July 16:</b> [Voight (Hans Henning)], "Alastair". Herod, for 'Salome: Drame en un Acte', original drawing in red & black ink over pencil, [c.1922]. £4,000 to £6,000.
    <center><b>Forum Auctions<br>Fine Books, Manuscripts<br>and Works on Paper<br>July 16, 2020</b>
    <b>Forum Auctions, July 16:</b> James (M.R.) <i>Ghost Stories of an Antiquary,</i> first edition, signed presentation inscription from the author to A.C. Benson, 1904. £3,000 to £4,000.
    <b>Forum Auctions, July 16:</b> Remarque (Erich Maria). <i>All Quiet on the Western Front,</i> first English edition, signed presentation inscription from the author, 1929. £3,000 to £4,000.
    <b>Forum Auctions, July 16:</b> Ashendene Press.- More (Sir Thomas). <i>A Fruteful and Pleasaunt Worke...Utopia,</i> one of 100 copies, bound in black goatskin by J.Franklin Mowery, Ashendene Press, 1906. £3,000 to £4,000.
  • <center><b>Fonsie Mealy Auctioneers<br>The Collectors’ Sale<br>July 7 – 15, 2020</b>
    <b>Fonsie Mealy, Jul. 7 – 15:</b> O'Fihely, Maurice Abp. <i>Questiones subtilissme Scoti in metaphysicam Aristotelis</i>, Venice (Octavianus Scoti) 20th November 1497. 8,000 to 12,000 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Pococke (Richard). <i>A Description of the East and some other Countries,</i> 3 vols. in 2, L. (W. Bowyer) 1743. 2,250 to 3,500 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Keogh (John). <i>Botanalogia Universalis Hibernica, or A General Irish Herbal Calculated for this Kingdom, giving an account of the Herbs, Scrubs…</i>, Corke (George Harrison) 1735. 1,000 to 1,500 €
    <center><b>Fonsie Mealy Auctioneers<br>The Collectors’ Sale<br>July 7 – 15, 2020</b>
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Perry (Charles). <i>A View of the Levant particularly of Constantinople, Syria, Egypt and Greece,</i> L. (T. Woodward) 1743. 800 to 1,200 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Shaw (Thomas). <i>Travels, or Observations Relating to Several Parts of Barbary and the Levant,</i>, Oxford (The Theatre) 1738. 600 to 700 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> [French (Nicholas) Bishop of Ferns] Attributed, <i>Recit Exact et Fidele de la Vente et Partage du Roiaume d'Irlande Fait Sous Charles II…,</i> Milan (Chez Charles Joseph Quinto) 1724. 500 to 700 €
    <center><b>Fonsie Mealy Auctioneers<br>The Collectors’ Sale<br>July 7 – 15, 2020</b>
    <b>Fonsie Mealy, Jul. 7 – 15:</b> [French (V. Rev.Dr. Nicholas, Bp of Ferns.)] <i>The Unkinde Desertor of Loyall Men and True Frinds,</i> 12mo, n.p. 1676. 500 to 700 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Yeats (W.B.) <i>Plays and Controversies,</i>, N.Y. (The MacMillan Company) 1924, Signed Limited Edn. 500 to 700 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Barrie (J.M.) & Thomson (Hugh) illus. <i>Quality Street, a Comedy in Four Acts,</i> L. (Hodder and Stoughton) 1901, Limited Edition, signed by the artist. 500 to 700 €
    <center><b>Fonsie Mealy Auctioneers<br>The Collectors’ Sale<br>July 7 – 15, 2020</b>
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Molyneaux (William). <i>The Case of Ireland's being bound by Acts of Parliament in England Stated,</i> [London 1719]. 200 to 300 €
    <b>Fonsie Mealy, Jul. 7 – 15:</b> Johnston's (W. & A.) Map of South Africa, to illustrate the Military Operations 1900. 100 to 150 €

Rare Book Monthly

Articles - February - 2015 Issue

A Few more Tips for Sellers from the Dealer’s Daughter

882f9cfe-d675-432e-9df3-4e344ec94dc3

A good quality magnifying glass is one of the book world's best sales tools.

I was plowing though what I call my current inventory recently when I realized I have the taste and book wisdom of a hundred year old man, and not just any hundred year old man, but my father, Morton (Jock) Netzorg who for fifty years was a partner in Detroit’s Cellar Book Shop. My dad was born in 1912, and if alive today he’d be 103 this month.

 

Though he is no longer with us I realized that along with some of his books I also inherited a great many of his predilections: Who else among us has the Monk and the Dancer by Arthur Cosslett Smith on their bedside table?

 

Although I never did acquire a taste for Jurgen by James Branch Cabell which was my Dad’s favorite work of fiction, many of his views and ideas about buying and selling books have stayed with me for lo these many years.

 

Perhaps the most important thing I learned from him is people don’t just want the book or print or map or photo, they want a story that goes with it too.

 

So that can be a story about the author, such as Cervantes was already 57 when the first part of Don Quixote came out in 1605, and he was 67 by the time the second part was issued, illustrating that some of the best writers do their best work in their later years. Or it may be a story about the illustrator or the publisher – for example - Bennett Cerf was a founder of Random House, on the winning side of the landmark 1933 obscenity case for Joyce’s Ulysses and in 1957 was influential in publishing the first and endless subsequent editions of the “Cat In the Hat” by Dr. Seuss. This was the book which started a whole new era in the teaching of reading. Houghton Mifflin published the education edition, sold to schools, and Random House published the trade edition, sold in bookstores.

 

Cerf, who surprisingly is today best remembered as a humorist, is long gone from Random House, but his story and the story of this publishing house doesn’t get old. So when you’re selling a book with a Random House imprint, be it common as dirt, tell them about the company’s place in the history of American publishing and Bennett Cerf and you’ll be more likely to make the sale.

 

I admit I was spoiled from the start. I had someone older and smarter to guide and vet my interests. Today we have soulless mathematical algorithms, suggesting if you like A you might also like B, but I had my own in house recommender of what to read next. He was the genuine article, a flesh and blood reader who was way ahead of me in the taste department.

 

Said my Dad: “If you like Verve - the now very pricey French art magazine published in the 1930s, you might also like Flair - the eclectic and visually exciting American magazine edited by Fleur Cowles in the 1950s.”

 

How right he was.

 

So this is just a reminder from the old school, links are not just electronic, they are written and oral too. If you have one thing for sale, and it connects strongly to something else, don’t forget to suggest the other. Even if you’re Internet only, mentioning you have related items helps make an add-on sale or a repeat buyer.

 

To some of my father’s basic methods I have added a few ideas of my own picked up along the way by working in other bookstores, archives, libraries, print and map shops, and purveyors of paper of all kinds in the pre and post Internet age.

 

Though many of you are Internet only dealers, one useful tip relates to what in the olden days was called “retail” i.e. selling face-to-face-live-and-in-person.

 

Whether you are doing business from in the back row of some third rate flea market or in the grandest upscale shops or fanciest book shows, the best sales tool you’ll ever acquire is a good magnifying glass.

 

The better the glass (preferably one with an ivory handle scrimshawed with a spouting whale) the more you will sell.

 

As Mies van der Rohe famously said, “God is in the details” and nothing brings out the details better than a large high quality glass. It’s not enough to have a good glass, you must learn to actually physically put it in the hand of the customer.

 

Whether you are squatting on your faux Navaho blanket in the dust or laying out priceless treasures on a rubbed rosewood counter stand next to your customer (side–by- side), place the magnifier in his hand saying in your best conspiratorial tone, “Well let’s take a closer look.”

 

This works for books, but it works even better for maps and prints, especially older ones with fine engraving.

 

The magnifying glass opens up a whole new world of minute detail, the kind of tiny quirky elegance that few customers have taken the time to see before. In their hand (not yours) it focuses attention on the merchandise the way your own words will never do.

 

This works best if you already know what’s there to see – such as the exquisite finesse of intricate Maori carving in some of the Cook’s Voyages plates or the tiny but important credit line that might otherwise be missed without it.

 

Those photogravures from the Harriman Expedition to Alaska say “Curtis” underneath the image - as in Edward Sheriff Curtis who went on to become a celebrated photographer of Native Americans. The Harriman Expedition was his first big assignment and the place where he met some of the most famous scientists and naturalists of his day as well as many very rich captains of industry that would help to finance and publish his later photographic efforts.

 

Back in the 1980s I did some teaching at Lahaina Printsellers, which in those days was probably the only fine antiquarian map dealer located in a tourist mall side by side with establishments selling chocolate covered macadamia nuts and Aloha attire.

 

Printsellers was done up to look like a 19th century English gentleman’s library right down to the brass headed nails in the leather upholstered club chairs and tasteful green and gold color scheme. People who would never have entered a gallery or map shop on the Mainland trooped through the doors. It was enchanting while it lasted.

 

There I was in the back room plowing though a pile of images from Picturesque America (which we had by the yard, in multiples of dozens), when, with the help of my trusty magnifying glass I noticed for the first time that one of the Western scenes had a Thomas Moran credit line.

 

Now this was a little black and white print no more than 8x10” and shall we say at that scale it lacked curb appeal. However, Thomas Moran was a famous American painter best known for his gigantic landscapes of the American West, which to this day bring astronomical prices at auction.

 

Though these prints had lingered in our inventory for years and seldom sold, the minute the sales staff (composed of surfers, housewives, substitute teachers and former jewelry vendors from Las Vegas) learned from me in tones of reverent awe, that this particular print was by Moran and could tell about this painter and his work themselves, the images literally flew out the door. After all, after we told the story and they held the glass in their own hand, who could resist the opportunity to own an authentic Moran at a price an average person could afford?

 

One more tip about the magnifying glass, if you’re selling in the open stall or show, tie it to the table. A magnifying glass has an almost magical attraction to little boys about the age of seven who will either steal it, implore their father to buy it, or use it to set a fire and burn down your stand.

 

--------------------

For an earlier installment about the dealer’s life in the pre-internet age and some time tested tips to sellers and would-be sellers of books and antiquarian paper see the April 2011 issue (click here) Please note that the email address given in that article has changed. The present address is wailukusue@gmail.com.

 

To see the current offerings of Lahaina Printsellers, now mainly good quality reproductions of Hawaii maps and ephemera, visit their site www.printsellers.com.

Rare Book Monthly

  • <center><b>Sotheby’s<br>Music, Continental Books and Medieval Manuscripts<br>Online Auction 7-14 July
    <b>Sotheby’s:</b> Isaac Newton. <i>Philosophiae naturalis principia mathematica.</i> £280,000 to £350,000.
    <b>Sotheby’s:</b> Johann Sebastian Bach. Two early editions: Fantaisie pour le Clavecin. £1,000 to £1,500.
    <b>Sotheby’s:</b> Mozart. Early edition, in parts, of the Concerto in A for piano and orchestra. £2,000 to £3,000.
    <center><b>Sotheby’s<br>Music, Continental Books and Medieval Manuscripts<br>Online Auction 7-14 July
    <b>Sotheby’s:</b> Beethoven. First edition, second issue of the Ninth Symphony op.125. £1,000 to £1,500.
    <b>Sotheby’s:</b> Cervantes. <i>Don Quixote,</i> Barcelona, 1617. £2,000 to £3,000.
    <b>Sotheby’s:</b> Johann Sebastian Bach. Three first and early editions of music for organ. £1,200 to £1,500.
  • <b>Swann Auction Galleries July 16:</b><br>N.C. Wyeth, <i>The Black Arrow,</i> oil on canvas, for the book by Robert Louis Stevenson, 1916. $150,000 to $250,000.
    <b>Swann Auction Galleries July 16:</b> Laurent de Brunhoff, mixed media color study for <i>Babar’s World Tour,</i> 2005. $10,000 to $15,000.
    <b>Swann Auction Galleries July 16:</b> Hilary Knight, <i>Eloise with Valentine,</i> watercolor, ink & pencil, 2015. $25,000 to $35,000.
    <b>Swann Auction Galleries July 16:</b> Howard Pyle, <i>It was a Comrade from His Own Regiment,</i> oil on canvas, for <i>Harper’s Monthly Magazine,</i> 1909. $20,000 to $30,000.
    <b>Swann Auction Galleries July 16:</b><br>Coby Whitmore, <i>‘Poor baby! You want me so much,’ she said,</i> acrylic, for <i>The Saturday Evening Post,</i> 1968. $6,000 to $9,000.
    <b>Swann Auction Galleries July 16:</b><br>Al Hirschfeld, <i>Charley’s Aunt,</i> pen & ink, for the Broadway revival, <i>The New York Times,</i> 1940. $20,000 to $30,000.
    <b>Swann Auction Galleries July 16:</b><br>Erté, <i>Décor de Laideronnette,</i> gouache set design for third movement of <i>Mother Goose,</i> 1949. $5,000 to $7,500.
    <b>Swann Auction Galleries July 16:</b> Vince McIndoe, <i>Villainous Last Supper, DC Comics,</i> oil on canvas, 2016. $4,000 to $6,000.
    <b>Swann Auction Galleries July 16:</b> Arthur Getz, <i>Rooftop Party,</i> casein tempera, cover illustration for <i>The New Yorker,</i> 1970. $2,000 to $3,000.

Article Search

Archived Articles

Ask Questions